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Optoma

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Optoma EMEA records 10% market share in EMEA region for first time

Watford September 2009.  Optoma EMEA continued its long track record of success within the projector industry achieving its best ever market share result in  Q2 2009. According to the worldwide market data released by analyst firm PMA, Optoma EMEA reached number three in the EMEA projector market with a market share in excess of 10% for the first time ever.*

Optoma accounted for 10.1% of all shipments in the EMEA region According to PMA data, projector shipments in EMEA totalled over 337,000 units in Q2 2009, a 29% decline YOY. Despite the difficult trading position worldwide, Optoma managed to increase its market share from 8.4% in 2008.

The EMEA projector market was driven by strong demand on WXGA and short throw solutions; in addition, the continued sales of Pico projectors produced significant increases in market shares. Optoma’s strong focus on Pico products and mobility solutions enabled the company to take a significant market share in these segment.

“Globally, the projector market  is driven by end-users demand for innovative new products and Optoma has always been at the forefront of such developments,” comments Thierry Millet, Senior Vice President Sales of Optoma EMEA.  “The results we have achieved confirm that our investments in both R&D and Marketing have provided us with a solid base for growth.”

“The results achieved in Europe, Africa and the Middle East speak for themselves: we are  the market leaders in 3 different countries, Spain, Saudi Arabia and Norway and top three in 8 major European countries, including UK, France and Sweden.”

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NOTES TO EDITORS
For more information and product images, please contact:
Paul Gain
Email Address: [email protected]
Telephone: +44 (0)1923 691800
About Optoma

Optoma is a world leading designer and manufacturer of projection and sound products for business, education, professional audio/video and home entertainment.

Optoma’s projection products combine superior image processing technologies with exceptional engineering and innovation to deliver stunning crystal clear images with ultimate reliability.

Optoma projectors use DLP® technology, pioneered by Texas Instruments. This uses millions of mirrors to produce high quality imagery which does not suffer colour degradation over time, as sometimes experienced in other projector technologies.

The Optoma NuForce sound range is designed for people that care about audio. They are built from premium quality components to deliver sleek design and exceptional sound.

The Optoma Group has continental headquarters in Europe, the USA and Asia; whilst Optoma Europe, based in London, covers Europe, Middle East and Africa (EMEA). Local services are delivered from regional offices in France, Germany, Norway, Spain and the Netherlands and sales representatives in the Czech Republic, Dubai, Italy, Poland, Russia, Romania and Saudi Arabia. www.optoma.com

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